Client •
Maison Yasi Zandi
Location •
Saint-Maximin, France
Services •
Art Direction, Branding, Photography, Graphic Design, Editorial Design, Web Design
Agency •
The Golden Noise
Deliverables : •
Brand Identity, Editorial Campaign, Website Design
Maison Yasi Zandi is a leather accessories brand built around craftsmanship, precision, and timeless elegance.
The project focused on creating a premium visual identity capable of reflecting the artisanal nature of the brand while positioning it within the contemporary fashion landscape. Inspired by traditional leatherworking techniques, the identity combines sharp typography, refined compositions, and a restrained visual language that highlights the quality of the materials and the expertise behind each piece.
Alongside the branding, I directed and produced an editorial photoshoot for the collection, developing a visual universe that balances sophistication with authenticity. The project also included the design and development of a dedicated website to support the brand's launch and establish a cohesive digital presence.
The result is a distinctive brand identity that celebrates craftsmanship while embracing a modern vision of luxury.
